15/06/2010 16:44
ΔΕΝ ΥΠΑΡΧΟΥΝ ΣΧΟΛΙΑ
ΔΗΜΙΟΥΡΓΙΑ ΣΧΟΛΙΟΥ

Το 20% του αναγνωστικού τους κοινού έχασαν οι εφημερίδες

Σύμφωνα με την εφημερίδα The Gazette του Μόντρεαλ, οι εφημερίδες στην Ελλάδα είχαν την τρίτη μεγαλύτερη απώλεια αναγνωστικού κοινού (20%) σε σύγκριση με όλες τις άλλες χώρες του ΟΟΣΑ κατά την τριετία 2007-2009.

Όπως λένε και στο χωριό μου, ήταν στραβό το κλίμα με τις ελληνικές εφημερίδες, ...

Δ. Φ.

Newspapers face challenges: OECD

Tough fight can be expected, report says

PARIS – Newspapers, despite facing declining readership and advertising revenues, aren’t headed toward oblivion, says a report issued yesterday by the Organization for Economic Cooperation and Development.

The Paris-based think tank said the global and Canadian newspaper industry has been hard hit, but also said the sector is finding new revenue sources and, in the case of countries in the developing world, actually gaining readership.

“The data currently do not lend themselves to making the case for ‘the death of the newspaper,’ “ the OECD report says.

“ While it is clear that newspapers and other more formalized news outlets are experiencing threats and challenges to their more traditional business models from the Internet, it is also true that we are experiencing a period of great opportunity that must be seized by industry to ensure the success of news outlets with the corresponding benefits to society and democracy that they offer.”

“It looks as if – on average across the world – newspapers are here to stay,” co-author Sacha WunschVincent told Canwest News Service yesterday.

“I am less comfortable in making such a prediction for particular OECD countries and titles. The situation is actually pretty alarming, in particular for English-speaking countries.”

The OECD report said the Canadian newspaper industry is among the top five hardest-hit among major Western industrialized countries.

And Canada has experienced one of the biggest drops in newspaper readership over the past decade among the 30 member nations of the OECD.

The report said Canadian newspaper revenues tumbled by 17 per cent between 2007 and 2009, behind the U.S. (far in the lead at 30 per cent), and just behind Britain (21 per cent), Greece (20 per cent) and Italy (18 per cent).

The report cited statistics showing Canada has suffered sharp declines in Canadian newspaper readership, with 73 per cent of adults describing themselves as daily newspaper readers in 2008 vs. 82 per cent in 2002.

Wunsch-Vincent said the barrage of websites offering English-language news makes it much tougher for English-l anguage newspapers to compete.

The report, despite its rejection of the notion that newspapers are doomed, found causes for worry.

“A significant proportion of young people are not reading conventional news at all, or irregularly,” the authors state.

“The study also finds that currently no business and/ or revenue sharing models have been found to finance in-depth independent news production.

15 Jun 2010

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